Next-Generation Load Configurator
Transforming Logistick's product visualization and client engagement
with a powerful 3D application.
Executive Summary
MFCinema proposes a state-of-the-art 3D Load Configurator to replace Logistick's obsolete Flash tool. Building on our proven, multi-year partnership and success (our animations were Logistick's "best investment" at tradeshows), we are uniquely positioned to deliver.
We understand the critical need for a modern, interactive tool. Our solution is a versatile web application designed for tradeshows, sales demos, client education, and internal planning, ensuring long-term value and future growth.
Understanding Your Vision
The current Flash-based tool is unusable due to outdated technology, creating a critical gap, especially for tradeshows. The new tool must effectively demonstrate Logistick's securement products across various loads (Pallets, Barrels, Boxes, etc.) and shipping contexts (Intermodal, ISO, Trailer).
More Than a Replacement: A Strategic Asset
We see this tool as vital for Logistick's success:
- Client Engagement: Interactive exploration of product applications.
- Sales Power: Compelling visual demonstrations for the sales team.
- Internal Planning: Visualize and standardize load configurations.
- Training: An effective resource for employees and customers.
MFCinema's Advanced Solution
We propose a sophisticated Load Configurator built with modern web tech for maximum impact, flexibility, and longevity.
Web-Based Application
Runs directly in browsers, offering key advantages:
- Accessibility: Use on any compatible device, no installation needed.
- Flexibility: Host online or deploy locally for offline use.
- Maintainability: Easy central updates for all users.
Immersive 3D Visualization
Go beyond 2D with a fully interactive 3D experience:
- Explore Freely: Rotate, pan, and zoom for complete understanding.
- Unmatched Clarity: Visualize complex scenarios realistically.
- Engage Users: Dynamic experience captures attention and aids learning.
Modular Architecture
Built with distinct, interconnected components for:
- Scalability: Easily add new products, containers, or cargo.
- Adaptability: Update parameters as offerings evolve.
- Efficiency: Streamlined maintenance and future development.
Strategic Technical Approach
Our web-based, 3D, and modular approach overcomes the limitations of the old Flash tool. It delivers a visually superior, accessible platform designed for flexibility and future growth, maximizing Logistick's ROI.
We leverage robust technologies (JavaScript, PHP, Python, Next.js) and extensive experience to build a performant, secure, and maintainable application tailored to Logistick's immediate and long-term needs.
Meeting Your Requirements
MFCinema confirms our capability to deliver on all functional requirements specified by Logistick. We view these requirements as the foundation and have planned enhancements to provide significant additional value, leveraging our team's expertise.
Containers & Freight
Select container (Intermodal, ISO, Trailer), freight type (Pallets, Barrels, etc.), customize dimensions/weight.
Meeting the Requirement
- Fully interactive selection using real-world examples.
Exceeding the Requirement
- Highly granular specification; potential for user-defined items.
Cargo Securement
Select Logistick products, alerts for insufficient securement, product filtering, standard dunnage options, product recommendations.
Meeting the Requirement
- Smooth, game-like UI highlighting product benefits.
Exceeding the Requirement
- Built-in logic warns of suboptimal configurations; explains recommendations.
Software Functionality
Rotate/pan/zoom (all devices), create accounts/save loads, export/email/print reports, link report items to Logistick.com, instant feedback.
Meeting the Requirement
- Core 3D interaction tested; seamless cross-device operation prioritized.
Exceeding the Requirement
- Generate detailed manifests & step-by-step instructions; branded orthographic views; load templates.
Miscellaneous Features
Logistick logo display, tooltips/instructions, purpose overview, custom branding/themes, case studies integration, multi-device access, team collaboration/sharing.
Meeting the Requirement
- Standard best practices, already part of our internal plan.
Exceeding the Requirement
- Advanced sharing via unique URLs with variable permissions.
We go beyond simply meeting requirements by anticipating needs like load validation, documentation, and collaboration. Our proactive approach ensures a tool that's not just functional, but truly valuable in solving Logistick's real-world challenges.
The MFCinema Web Team
A dedicated team with decades of combined creative, technical, and industry-specific experience will build your Load Configurator.
Michael Frisk
Project Lead / 3D Specialist
12 years in 3D/animation. 5+ years working with Logistick, providing deep product/brand knowledge and existing 3D assets.
Ali Frisk
Art Director
Art Director with 10+ years in creative design (BFA, IUSB). Expertise in brand strategy, illustration, and print, formerly leading design for the Visit South Bend visitor guide.
Cody Grace
Lead Web Developer
Former lead dev at a marketing agency with experience in technical fields (safety, engineering) relevant to Logistick.
Jacob Brewer
Web Developer
Strong foundational skills, currently teaching web development. Proficient in modern tech (JS, PHP, Python, Next.js).
This core team combines Logistick-specific knowledge (Michael Frisk), strategic brand vision (Ali Frisk), and proven web development expertise (Cody, Jacob). Furthermore, we leverage a trusted community of specialized artists on a contractual basis, ensuring the versatility to meet any creative or technical challenge. Our shared passion guarantees high-quality work, attention to detail, and innovative solutions.
Notable Ongoing Clients
Tredit Tire & Wheel
Developed extensive media assets, including illustrated 3D tire models showcasing features and applications.
Alpha Systems
Produced technical animations illustrating Alpha Systems' expansive product line for RVs and Towables.
AK Industries
Provided 3D product visualizations and strategic video marketing services.
Best One Tire
Created stylized animations for annual conferences and produced various media content.
Overhead Door
Produced video advertisements and detailed 3D animations of their product line.
First Response
Developed immersive animations effectively showcasing First Response's diverse services.
Drive & Shine
Created engaging 3D animations designed for client acquisition and retention campaigns.
Specialty1 Partners
Produced general media, website content, and motion graphics/infographics to visually illustrate offered services.
Project Assurance
Managed Process, Ongoing Partnership
We use a structured approach for efficient execution, clear communication, and a high-quality result, fostering collaboration with Logistick.
- Clear Roles: Michael Frisk is the primary contact, ensuring alignment with Logistick's needs.
- Quality Control: Cody oversees QC for accurate code and reliable function.
- Dedicated Support: A custom ticketing system offers a direct line for feedback, bug reports, and feature requests post-launch.
Your Ideal Partner for Innovation
MFCinema is the perfect partner for Logistick's next-gen Load Configurator:
- Unmatched Understanding: 5+ years of collaboration means deep knowledge of your products, brand, and market.
- Superior Solution: Our web-based, 3D, modular app is a significant upgrade—accessible, adaptable, and future-proof.
- Proven Team: We have the specific skills and established relationship to deliver exceptional results.
We are excited to build this transformative tool, enhancing tradeshow impact, sales, client education, and Logistick's overall market presence.

